Handwoven by the artisans of M’rirt, a village nestled in the Middle Atlas Mountains, this rug is a testament to Moroccan craftsmanship. Led by Soukina, a second-generation artisan, this group of 40 weavers continues the tradition founded by her late mother, Keltouma, in the early 2000s. Specializing in medium to high hand-knot rugs, they use a distinctive thick knotting technique that creates an extra-plush texture, unique to their region.

Gejmat meaning “mosaic” in Moroccan Arabic, is inspired by Morocco’s iconic zellige mosaics, renowned for their intricate geometric patterns and vibrant colors. This design pays homage to the artistry and precision of traditional Moroccan tilework, where small, hand-cut pieces are carefully arranged into breathtaking mosaics that adorn fountains, walls, and courtyards.

Gejmat is part of our latest collection, Neutral Ground, a collection that bridges artful design with simplicity, offering warmth and balance to any space. Rooted in traditional Moroccan craftsmanship, each rug represents a harmonious blend of heritage and modernity.

Made from 100% “live” wool, it is dyed using the finest ingredients by a third-generation dyeing family. This meticulous process ensures rich, lasting colors, while maintaining a commitment to sustainability and quality in every piece.